5.04.2016

Music videos as design inspiration

Yesterday, after completely deleting the majority of their online presence, Radiohead released a rather strange and yet beautifully-made claymation video for their new haunting single: "Burn the Witch."


For us, music and design are deeply intertwined. Music often inspires us to create, and design/art often influences and helps shapes some truly amazing music videos.

Kendall's love of the art form known as music videos began at a young age, when watching her dad's homemade video tape compilations of music videos. He would tape these videos off of MTV and VH1 (you know, when those stations still played music videos).

We wanted to share a few of our favorites, to inspire you in your creative process. Enjoy, and please let us know what videos inspire you.

Tonight, Tonight by the Smashing Pumpkins (inspired by classic short film "A Trip to the Moon")


Take me Out by Franz Ferdinand (check out the killer Bauhaus feel)


Sledgehammer by Peter Gabriel (more brilliant claymation)


The Hardest Button to Button (everything Michel Gondry does is pure art)


Hyperballad by Bjork (another jem by Gondry, and just all-around amazing song)

4.28.2016

The All-American Ice Cream Social | May 24th, 7-9pm

We love it when we get to do cool things with our clients! Carroll Museums has agreed to host B’More Creatives for this very “sweet” event, bringing creative professionals and students together in Baltimore! Check it out:



Register here: http://allamericanicecreamsocial.eventbrite.com/ We hope to see you there!

4.20.2016

Featured client: Carroll Museums


Wow! We couldn't be happier about this one—Carroll Museumswith includes the historic Carroll Mansion and the Phoenix Shot Tower in Baltimore, Maryland, just launched a brand-new website.  

Carroll Mansion was the winter home of Charles Carroll of Carrollton, last living and only Catholic signer of the Declaration of Independence. Over time, this house has been a saloon, immigrant tenement, vocational school, and recreation center. The Shot Tower was built in 1828, and was the tallest building in the US until 1846 and annually manufactured 2.5 million lbs. of “drop” shot. It is only one of three remaining shot towers in the United States.


This fully responsive custom Wordpress website is full of history and great information about these beautiful truly important spaces, while feeling stately, fresh and inviting.

And here's the most exciting part: Carroll Mansion was chosen at The All American House | 2016™ . This is a collaboration between MADE: In America and Carroll Museums. This event is a national showcase of the best in American design and features contemporary American products set in the context of an iconic historic house property. The All American House will be open to the public May 1 through July 10, 2016.

The All American House is bringing together student teams from the Johns Hopkins University Carey School of Business; the George Washington University, Corcoran School of Design; Morgan State University; Stevenson University and the Community College of Baltimore County to reinvent the interiors of Carroll Mansion and create designs that establish the standards for a new and distinctly American design aesthetic. The design competition will be juried by a panel from the American Society of Interior Designers (ASID).

With support from The United States Department of Commerce, Office of Textiles and Apparel (OTEXA) and MADE: In America, the students will be able to furnish their rooms with products from leading American manufacturers with a special emphasis on Maryland based companies. These companies have been chosen for their superior products and commitment to manufacturing their products within the United States. (Buy tickets to be part of this great event here!)


This project was truly a joy to work on, and all of us at CurlyRed wish Carroll Museums great success for years to come! 

4.13.2016

One talk down, one to go!

photo courtesy of Aji Bakare, TU Graduate Student, Women and Gender Studies
Kendall, president and principal designer for CurlyRed, had the great privilege of speaking the Women In Leadership conference at Towson University on April 2nd. She spoke to a room of enthusiastic and driven women, and enjoyed the diversity of the women's passions and goals. 

The university's newsletter covered the event, saying “In the third breakout session, Kendall Ludwig, president and principal artist of graphic design company CurlyRed, spoke on the benefits and dangers of working remotely with virtual teams for a single professional purpose.”


In just 3 days, Kendall will be presenting at Ink & Pixels, AIGA Baltimore’s Student Design Conference, and can't wait to share her passion for virtual teams to fellow creative students and professionals. We hope to see you at the event, you can still register here.

4.07.2016

One creative's (totally honest) review of Light City Baltimore

written by Kendall Ludwig, president and principal designer, CurlyRed




Disclaimer: I know, and have long had great respect for, Brooke Hall and Justin Allen. They are the founders of What Works Studio, What Weekly, and the the ones who first imagined Light City.  I've been hearing them talk about this event for several years, and have been very excited to see it come to fruition. But they did not ask me, or compensate me in any way, to write this review. I simply wanted to share my experience.



Light City Experience #1: BGE Light Walk

Described as: "Light City transforms Baltimore’s waterfront into an amazing spectacle of light, music and innovation. From the south shore of the Inner Harbor to Harbor East, festival -goers can explore 1.5 miles of world-class installations – all free, accessible and open to the public."

On Wednesday night, March 30th, I packed up my two girls, grabbed the hubby and headed downtown to see the light show. Thanks to BaltimoreParking.com, we reserved very inexpensive and convenient parking, right across from the Maryland Science Center.

We spent the next hour and a half walking around and interacting with the light exhibits. We didn't get a chance to make it all of the way around (my girls were pretty beat by the time we got to the Aquarium), which is a shame because apparently some of the coolest lights were around the piers and Harbor East.

What was awesome:

• all of the installations were free, and many were very beautiful
• the event felt very family-friendly. There were lots of children, interacting with the art and generally in a state of light-induced awe
• the live music and performances that we saw were top-notch
• so. many. people! (seriously, for a chilly Wednesday night, I couldn't get over how many people were there to take place in this festival)

What needs improvement:


• my overall takeaway of the BGE Light Walk was a little underwhelming. I think the imagery/website/media hype leading up to the event made it seem like there would be...I don't know... more to see. I think there a few reasons for that, including...
• too much ambient light. Many of the installations would have been more remarkable if, for example, the streetlights that line the inner harbor were either dimmed, or replaced with colored bulbs.
• I wish the surrounding skyscapers have been more involved as well, in some way, like with projected imagery, etc. I'm hoping that will be the case with future festivals.
• I also wish there had been more in the harbor on all of the nights, not just the night of the parade. A few lit-up ships, stationed in the middle of the inner harbor, would have made a huge visual impact.
• I wish there had been more signage, and better indications for public restrooms. We  found both hard to find, which isn't the best when you're dealing with a 3-year-old's unpredictable bladder.


Light City Experience #2:
Light City U Creative Innovation Conference

Described as: "In an age when what we create is literally only limited to our imaginations, Light City U will convene a gathering of some of the most inventive designers, makers, artists, entrepreneurs, futurists, storytellers and thinkers to explore how emerging creative practices will shape our world and to share ideas and tools to create change."

Honestly, I was on the fence about attending this event. The line-up and topics looked terrific, but the ticket price was really steep for a first-year conference. My business development budget is small, so I applied (and was awarded) a scholarship to attend for free! And I'm ever so grateful, because this is one of the best conferences I've ever attended (and I've attended a LOT of conferences). I was only able to attend on Friday, but will definitely try to make it back next year...


What was awesome:

• the overall theme I heard: let’s make Baltimore a better city through inclusive creativity and innovation (amen!)
• every single speaker I saw, and the topics he or she chose to speak on
• great venue, with free, ample parking
• met very interesting fellow attendees (and was surprised to see so many new faces)
• the very yummy free happy hour following the event on Friday (Rouge Catering and OrderUp both rock my socks)
• the musical guest, 5-minute yoga session, the Mindgrub technology playground (seriously, such a cool conference!)

What needs improvement:

• the cost. I saw some promotions leading up to the conference, dropping the ticket price to $99. In my opinion, that's a fair price. Any more than that makes it difficult for a lot of us non-corporates to attend.
• if it is going to be more than that, lunch should be included
• both the breakroom with water, sodas and snacks, and the women's restroom, ran out of supplies about halfway through the day
• some live music during lunch would be a nice touch



Light City Experience #3: 
Illuminate Light City 90s Dance Party

My friends and I were already planning on going out Friday night to dance, so when this event came up on my Facebook feed, I didn't hesitate to tell my ladies that THIS was the plan.


I can't even make a pros and cons list, because the entire night was a BLAST. A cheap $10 cover, inexpensive drinks, cool venue, and my favorite, favorite type of music ever was playing all night.

OK, maybe one con: can super-high waisted pants please not be a thing anymore? PSA time: those don't look good on ANYONE (sorry, no, I didn't take any pictures).

____________

Overall, I would give Light City Baltimore a solid A-.

There is certainly lots of room for improvement, but for a first-year festival of this scale, I was seriously impressed by the wide range of offerings, the organization, and the innovation that went into the entire thing.

Brooke and Justin, our entire city should be thankful for your vision.  I'm proud of you, Baltimore. Even if your pants waistline is far too high.


3.30.2016

Featured client: The New Mr. and Mrs. Amato!



So—this client is VERY near and dear to our hearts.

Kendall's younger brother, John Amato, V, was married to Samantha Tarlton this past Saturday in a beautiful celebration at Linganore Winecellars. CurlyRed had the extreme privilege of designing the save-the-date, invitations, and RSVP cards. 

This was our first time printing in spot foil and hand-lining foil envelopes, and we were thrilled with the outcome (a special thanks to Illiah of C&V for all of her wedding stationery wisdom)! We also love the marriage of the lovely handwritten with the clean san-serif typography.

There is so much we could say about this breathtaking day, but we’d rather show you with pictures! These are just a few of the visual details that added to the joy of the event:






We wish John and Sam the happiest of honeymoons, and blessings for a long life together.

3.23.2016

Featured client: Clarity Centers


Clarity Centers is a new group counseling center in Towson, MD that believes the relationship between patient and therapist is of the upmost importance. Through fully engaged guided conversations with wise and compassionate counselors, patients can "end needless suffering" by learning self knowledge, self control and gaining clarity. 

Our client and long-time friend, Dr. Shawn Hales, wanted to visually express this mission and purpose through the imagery of a tree coming out of winter—representing the journey we as humans take to end suffering in our own lives. This tree and leaf imagery are coupled with a soothing, lovely color palette to set this practice apart.

(Side note: a quick shout out to Peter Davis Branding for their help in crafting the language and tagline for this new endeavor.)

It's not often that we hear from the spouses of our clients, but this one said: “Shawn's new business cards and logo are amazing. You have truly outdone yourself.”


We have loved working with Shawn and Clarity Centers, and look forward to launching their new website later this Spring.
 
good design for everyone