7.29.2008

What's in a brand?

My friend Neil Blumberg over at Aquent suggested that I talk a little bit about the following girl in my life:

She's a beauty, isn't she? Well, she's been a blessing and a burden.

I've had a deep love for pinup art for years now. I've found it to be beautiful and fun. They are pieces of art that celebrate women as they really are, not what high-end-size-0 runway models would have you believe they are. But I never realized how much controversy one small drawing of a red-headed woman would cause.

This woman has been described as elegant, vintage, French, playful, sexy, scandalous—maybe even a woman of the night? I find it fascinating how two people can look at the same image and come away with two completely different opinions!

She's very polarizing, in a way. People either love her or hate her, embrace her or feel threatened by her. And that's not a bad thing. One design concept that I've always held true is this: Interesting, memorable, creative design tends to polarize its viewers. Even if it means getting a creepy phone call once and a while about it (but that's a whole other story). For all the grief she's caused me, I wouldn't trade her for the world. She embodies many things I love about art, design and being a woman.

How do YOU feel about my logo? I'd love to hear your thoughts on the subject.

1 comment:

Chuck Stone said...

I love it, always have. It is very identifiable. When Curly Red goes inter-national, people will see her and just know that it is curlyred!

 
good design for everyone